In 1995, the National Main Street Center awarded Downtown Franklin Association with the Great American Main Street Award. Since then, there have been just over 90 Main Street programs in America honored with this award due to their successes that serve as a model for comprehensive, preservation-based commercial district revitalization.
The Downtown Franklin Association is also an accredited Main Street Program. The Main Street Approach™ offers community-based revitalization initiatives with a practical, adaptable framework for downtown transformation that is easily tailored to local conditions.
The Main Street Approach is centered on Transformation Strategies. A Transformation Strategy articulates a focused, deliberate path to revitalizing or strengthening a downtown or commercial district’s economy. A program’s work on Transformation Strategies should be organized around the Four Points: Economic Vitality, Design, Promotion and Organization.